Remember Mad Libs?
Just for fun, we wrote a "Elevator Pitch" mad lib for any entrepreneur raising any amount of money.
Replace anything in <angle brackets> with your info; follow the stage directions in [square brackets]; and have fun.
Hi, I’m <first & last name>, <role> of <company name>. [breathe & smile]
We’re a <age> old <industry & segment> company located in <location> owned by <top owners>.
We sell <product type> to <check writers>.
Last year we sold <number of units> at <price per unit> for <last yr’s total sales>, on which we made <$ profit>. We’re currently <fte> people.
Customers choose us over <name 1-3 top competitors> because <top competitive advantages>. [keep this very brief]
We think of ourselves as a sustainable, triple-bottom-line company because of <impact areas>.
Our overall strategy is to [choose one of the following strategies…]
We’re seeking <$> in investment, which we’ll use for <top 3 projects>. Those initiatives should enable us to grow revenue next year to <$>, a <x%> increase, with <y%> profitability, and allow us to expand our sustainable impact by <list metrics>.
We prefer <name investment vehicle> because <why?> and target providing <x%> total return to investors over the next <x> years.
Thank you, I’ll be happy to take questions! [smile, listen to question, repeat it in concise form so the whole room can hear the question, then answer in no more than three sentences.]