The concept of "Net Positive" says “Businesses have impacts on the environment and society. Some are negative, some positive. For a company to be net positive, the latter need to outweigh the former. To put it another way: The natural world and society should be better off with companies than without them ... "
Jeffrey Hollender writes for the Stanford Social Innovation Review about the "Net Positive Principles":
And, as a bonus, Hollender gives a detailed example of a "net positive" condom company.
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