Forbes reports that the Case Foundation and B Lab have created a new, faster, simpler way for companies to measure their "sustainability" and "impact" called the Quick Impact Assessment. Unlike B Lab's full assessment, which takes about 90 minutes, the Quick Impact Assessment takes about 20.
We took the Quick Impact Assessment to see how AFI would fare. Of 20 questions, we ranked "above average" on 10; "average" on none; and "below average" on 10. While thought provoking, it isn't clear that the assessment is appropriate for either start-ups (like us), or specific to sustainable food companies. That said, it did take around 20 minutes!
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